Hello Media Corp Launches Baobabb: A Pan-African Marketplace for Everyday Goods

December 4, 2025

FOR IMMEDIATE RELEASE

Conakry — Dec 4th 2025 — Hello Media Corp, a fast-growing digital media and technology company building platforms for Africa, today announced the launch of Baobabb, a new online classified marketplace designed to connect communities across Africa. Unlike traditional platforms that focus on cars, real estate, or jobs, Baobabb is dedicated exclusively to general goods, creating a continent-wide digital space for buying and selling everyday items.


With a mission to address gaps in Africa’s digital landscape, Hello Media Corp will position Baobabb as a trusted, mobile-first marketplace that empowers individuals, entrepreneurs, and small businesses to reach new customers, expand trade, and grow beyond local boundaries.


“Africa is full of innovation, energy, and opportunity, yet access to digital marketplaces for everyday goods remains fragmented,” said Karim, CEO at Hello Media Corp. “Baobabb will provide a simple, accessible, and scalable solution that brings people together to trade, thrive, and build stronger communities across the continent.”


Filling a Market Gap

Across Africa, existing digital marketplaces either operate at a national level or cater to niche industries. Baobabb aims to bridge this divide by offering a pan-African platform for general goods, ensuring that users from Guinea to Ghana, Senegal to South Africa, can connect within a single ecosystem. The platform will roll out country by country, creating a unified digital fabric that links Africa’s diverse markets.



Empowering Local Communities

The name Baobabb draws inspiration from the iconic African tree, a symbol of strength and community. True to its name, the platform will serve as a gathering point for individuals, small traders, and businesses to exchange goods, build trust, and access new opportunities. By expanding visibility and access, Baobabb will also support broader stakeholders such as logistics providers and local vendors.



Part of Hello Media Corp’s Larger Vision

Baobabb is the latest addition to Hello Media Corp’s portfolio, which spans online marketplaces, news outlets, audio streaming apps, and live video platforms. As the company continues to identify and fill critical gaps in Africa’s digital ecosystem, Baobabb will reinforce its commitment to creating platforms that connect, empower, and transform African communities.



About Hello Media Corp

Hello Media Corp is a visionary digital media and technology company building platforms that address key gaps in Africa’s digital economy. With ventures across marketplaces, media, and entertainment, the company is committed to connecting communities, enabling growth, and shaping the future of digital innovation on the continent.


Media Contact:

Hello Media Corp

press@hellomediacorp.com

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